Current and Previous Design PR Clients
This new direct-to-consumer sustainable sofa brand, Sabai was founded by two young women who in their own words “who aim to be the Impossible Burger of furniture!” Sabai is a brand new, less than a year old woman-owned startup that creates affordable, sustainable pieces without sacrificing design or comfort. Their first introduction, the Essential Collection, includes the Essential Sofa and the Essential Sectional. Their most notable fabric is their recycled velvet made from 100% recycled water bottles. The brand has values that need to be in the design world: Sabai works with local, family run manufacturers right here in the US. They regularly reiterate on their design to make it better and better for the environment. They constantly listen to customers and actually makes changes to their product to make it better.
Holger Graf and Daniel Lantz founded home accessories and bag brand Graf Lantzin Los Angeles in 2009. Prior to founding Graf Lantz, Holger Graf earned his PhD in structural engineering from his studies in Germany, while Daniel Lantz let fate lead him to grow deep roots in the shokunin world of Japan. German precision, Japanese perspective and California soul influence their collections.
Holger and Daniel made their first pieces (and continue to make them) with a rich but largely forgotten textile, Merino wool felt, chosen because of its quality. It is soft like Cashmere and Alpaca with unequaled fiber strength. They use OEKO-TEX dyes for all their felts making sure they are non-toxic and free of harmful chemicals.
We are personally excited about them because of all the sustainable practices they’ve incorporated into their business.
Ceramics brand Haand (an archaic Norwegian word for hand) was started in 2012 by Mark Warren and Chris Pence, friends who met in high school in Jacksonville, Florida circa 1999. Chris handles the business side of Haand while Mark is responsible for the design and creative direction.
Mark and the team hand make all of their pieces by hand in a former hosiery mill in downtown Burlington, NC. About 20% of each finished piece contains reused scraps from past production and their proprietary dip-glazing application process produces zero waste. Haand has supplied dish ware to a number of notable restaurants including Death and Taxes in Raleigh, Trail Blazer Tavern in San Francisco, and the Park Hyatt in NYC. While they have made exclusive pieces for chefs, their work has always been available to the public.
Due to Covid (and thus, lack of restaurants) they pivoted their business strategy to make even more work available to the public.
Le Puzz was founded by Areaware alum- Michael Hunter and photographer- Alistair Matthews. Their puzzles grew out of their love for vintage puzzles as well as Alistair’s collection of quirky items like glow in the dark 3D printed Venus De Milos, glass eggs and miniature slippers that she shows off on her popular TikTok (over 200k followers!) Alistair is also the photographer for all the Le Puzz puzzles, often capturing her collections in fun still lifes to be turned into a puzzle. All of their puzzles are hand-drawn and random cut. They use FSA-approved paper sourced from sustainable forests for all of their puzzles. Also, fun fact, Michael and Alistair share the same alma matter, SAIC, as Nora!
Sustainable lifestyle brand, Glob’s messaging and branding focused on the Gen Z’ers, though this old millenial currently owns the Shift bag in Dragon and it’s quickly become my daily go to bag! This brand is centered on sustainability. Each Glob is made with four to ten recycled plastic bottles. Their commitment to sustainability includes how they ship and pack by incorporating compostable mailers, and staying away from other types of non-recyclable poly bags.
Founded by the husband-and-wife team of Jordan and Anne England, Industry West is an online marketplace selling an array of furnishings, home decor items, original prints, and more from dozens of global designers and manufacturers—many never before sold in the U.S. Industry West is focused on delivering quality, well-designed products to as wide a range of people as possible and frequently collaborates with startups and restaurants to put together fresh, compelling interiors. They have a showroom in SoHo.
Pair designs flexible workplace systems that address the needs of quickly growing companies. Their furniture gives individuals more control over their space with the ability to add privacy when and how they choose. Architects and interior designers love Pair because they can personalize the furniture to suit brand aesthetics and create intuitive way-finding. Perhaps Pair‘s greatest advantage is that it was started by the co-founders of Two, a contract furniture dealership in San Francisco, meaning they have unprecedented access to the contract design community– and created a line to best meet their needs.
Smilow started with Mel Smilow who designed and retailed modern furnishings from 1949 through the late 1970’s. A champion of American-made, affordable, finely crafted, modern design —his work has been recognized and coveted by collectors and well appreciated by his loyal customers for over 50 years. In 2013 his daughter, Judy Smilow, reissued 10 pieces under the name Smilow Design and sparked a renewed interest in his work. Judy continued to build up the line and pull from Mel’s extensive archive every year. Tragically just five years after resurrecting Smilow Design she passed after a battle with ALS. Judy’s daughter, Maia, has taken the reigns of Smilow alongside her father and has successfully transitioned the company into upscale markets. Just this past year, Maia has launched Smilow’s Dots and Dashes Collection, reviving the designs of her late mother and creating a tabletop collection of glassware and plate sets. The Smilow story is one that centers not just around design, but also a moving tradition of honoring passed family.
Favor, a spin off Industry West, offers home and personal accessories including home decor, kitchenware, clothing, jewelry, children’s toys, and self care products. Anne England, co-founder of both brands, began adding home decor to Industry West’s offerings in 2017 and their popularity led her to create a space just for accessories. She also found apparel and jewelry with the same design aesthetics and so Favor became more than just a space for home decor.
Vestre, the first carbon-neutral outdoor furniture manufacturer. For more than 70 years this Norwegian company has been family owned. Vestre has integrated 9 of UN’s 17 sustainable development goals, and their overarching goal is to be recognized as the most sustainable producer of outdoor furniture in the world. For more than 70 years Vestre has helped create democratic meeting places around the world where people of different social, cultural and financial identities can come together.
113-year-old furniture manufacturer Herman Miller is known for bringing to market projects from iconic designers like Isamu Noguchi and Charles and Ray Eames, as well as for creating some of the most advanced and recognizable office seating of the past century. We’re thrilled to be working with them to introduce Cosm, the next chapter in office seating. If the Aeron taught us anything, it’s that no one can match the exquisite engineering of Herman Miller.
New Zealand-based Resident produces furniture and lighting that isn’t quite mid-century, isn’t quite Scandinavian, but exactly New Zealand. What is that exactly? As leaders in the New Zealand design scene, they have the privilege of defining that aesthetic and making it their own. Beyond designing in house, they also work with noted designers and architects such as Philippe Malouin, Jamie McLellan, and Chesire Architects.
Still House opened it’s doors at 117 E 7th street in May 2011 and has quickly established itself as one of the most thoughtfully curated boutiques on the Lower East Side. Founder Urte Tylaite has carefully cultivated the Still House aesthetic which examines the intersection between geometric and minimal versus organic. Still House features a hand-selected roster of talented emerging and mid-career artists and designers from New York City, Japan, Scandinavia and Europe including Fort Standard, Iacoli and Mcallister, Gestalt, Teroforma and Thaddeus Wolfe. The store’s interior was designed by Sergio Silva and Matthew Bradshaw.
Norlan is focused on modernizing whisky drinking. Founded by Brian Fichtner and Shane Bahng, along with designer Sruli Recht, Norlan uses high-tech design and fabrication principles to build aesthetically forward and highly functional luxury drinkware for the contemporary whisky drinker.
Kikkerland Design (kikkerland.com) was founded by Dutchman Jan van der Lande, who launched the label in 1992 from a houseboat anchored in the Hudson River, delivering orders by bicycle for the first few years. Looking for well-designed products laced with humor, a poetic twist, and a clever distortion of everyday language, van der Lande has represented young, self-producing designers since 1987. Kikkerland adds 150 new items to its catalog every six months—averaging out to a remarkable one product per day. Kikkerland’s wide-ranging collection offers everything from kitchen and bar products, stationery and tech accessories to games, tools and tabletop items for living space and the bath. These products are witty, aiming to engage and inspire the curious viewer while embracing innovative technologies and using a variety of materials. Products often use natural materials like beechwood, bamboo, beeswax, and soy, as well as solar power. In November 2013, Kikkerland Design opened its flagship store located in the West Village, 493 Avenue of the Americas. Kikkerland Shop provides unique design gifts for the home and showcases the works of local designers.
Geoff Chick & Associates
Geoff Chick & Associates is a Florida-based architecture firm specializing in customized single-family homes, primarily in Florida’s gulf coast. Principle and founder Geoff Chick has extensive knowledge of field construction which he uses in designing and building homes, each of which begins as a collaboration with their owners. Homes by Chick are contemporary, but designed to endure, leveraging traditional architectural languages from across the US adapted to modern lifestyles.
David Weeks Studio
David Weeks Studio has been producing beautiful objects right in the heart of New York City for almost two decades; the first 17 years in Brooklyn, and now out of a world class studio in Tribeca. Specialties include functional furniture, beautiful interior lighting fixtures, and clever household accessories that don’t scream “look at how clever I am” – which is no small feat. Spanning all those years has been an unwavering commitment to quality craftsmanship, all made in the five boroughs.
Claste is a Montréal-based collectible furniture brand founded in 2017 by Martin Poitras, Philip Hazan, and Quinlan Osborne. With an architectural sensibility, Claste’s first two collections are suspensions of stone and glass whose effortless appearance belies their technical innovations. All their titles are inspired by the poetic resonances the trio experiences with their objects. Claste is represented in New York by Les Ateliers Courbet.
The Ghostly Store is an extension of Ghostly International’s discerning point of view. Much as how the record label takes great care in choosing the musicians to work with, The Ghostly Store builds relationships with a highly select roster of artists, designers, and manufacturers, operating both as a retail boutique and an online gallery offering limited art editions and designed objects exclusive to the store.
Since 2010, The Ghostly Store has produced Ghostly International Editions, a visual “label” which releases limited edition works by visual artists including Michael Cina, Andy Gilmore, Matthew Shlian, Sougwen Chung, and more.
Most recently, Ghostly partnered with Behance to produce the Action Method, which has spun off into its own brand and line of products. The Action Method is an elegant solution to plan and actualize any project. Embodying The Action Method in physical form, the assembled-in-America Action Books and Journals come in an array of shapes, sizes, and varieties to help get the job done.
After 25 years in the luxury textile industry, the founders of Adam Comiskey and Michele Rondelli harmonized technology and design in 2013 to start ZigZagZurich founded and based in Switzerland. Artistically designed patterns and unique materials create never seen before pieces of home textiles that include comforters, blankets, throws, linens, curtains and cushions. ZigZagZurich collaborated with the co-founders of the Memphis movement to create the CO-OP DPS line. “This new collaboration with ZigZagZurich has given us the chance to take our concepts into new areas we have never explored before, such as printing on draperies and weaving our ideas into upholstery fabrics”, says Milan-based designers George Sowden and Nathalie du Pasquier. In addition to the design, ZigZagZurich’s textiles are crafted by Italian mills to ensure sustainability and the highest-end fabrics that can be used for years in your home as many of its blankets have made it to our home.
Launched in 2008, Michele Rondelli and Adam Comiskey made their design consultancy company 4Spaces stand out immediately among the trade circuit with its use of tactile fabrics. 4Spaces uses traditional weaving to create unusual textiles like cork, plastic fantastic, and velvets that are anything but traditional. Michele Rondelli as the creative director inspects and controls each aspect of the output. All of textiles are made in Italy, examined diligently for quality, and are finished by craftsmen hands. 4Spaces creates modern jacquards, sheers, satins and micro-suedes. They have collaborated with designers Nathalie Du Pasquier and George Sowden, co-founders of the Memphis movement, to create one of the only certified cradle to cradle upholstery fabrics that uses climatex technology. The fabric is a biodegradable, absorbent and has a cooling effect.
Founders Gabriel Kakon and Scott Richler started collaboration for a contemporary line of furniture and lighting fixtures in 2004. The Canadian brothers-in law have brought designed and manufactured exclusive pieces and have made them accessible to retail and commercial market when they launched Gabrielle Scott in 2012. Their signature style is influenced by their backgrounds in architecture, industrial design, and fashion. Since 2014, the exclusive line has been available to the general public in the beautifully restored Brewster Carriage house at the corner of Broome and Mott Streets in Manhattan. They are also represented in Montreal, Los Angeles, Chicago, London and Paris.
Wolf PR’s favorite source for independent home design pieces, WorkOf is a new start up aiming to change the way interior designers and consumers connect to independent, locally made home decor. Founders Charlie Miner and John Neamonitis have created a go-to source for direct access to the nation’s independent designers and makers so consumers and interior designers could have an easier way to source independent design. Since it launch in January 2014 the start-up has grown to include over 40 designers and makers with more than 300 home design objects with a number of notable design partners including Chen Chen and Kai Williams, Token, Pelle, Calico Wallpaper, Souda, Rebecca Atwood, Farrah Sit, Stefan Rurak and May Furniture.
Ralo’s rug showroom is located in SoHo next to Opening Ceremony and BDDW. The Tibetan owned and operated family businesses was founded with a commitment to preserving authentic Tibetan culture and identity. Founded in 1985, as Tibet Carpet, it was recently rebranded as Ralo. Every step of Ralo’s rug making process is done by hand, using Tibetan highland wool, which is rich in protective lanolin. After the natural fibers are hand-disseminated and handspun into a fine yarn, they are hand-dyed in small batches by experienced dyers. Teams of expert weavers then hand-knot the rug on a traditional vertical loom at 60 to 120 knots per square inch. This hand-carded and hand-spun method creates wool with a high twist yarn, resulting in rugs that shed much less over time.
ducduc designs quality, modern and traditional children’s furniture that is consciously constructed and eco-friendly. Founded in response to the scarcity of well-made, well-designed and eco-friendly children’s furniture. ducduc is made-to-order in Connecticut; finishes, dimensions, hardware, even drawer interiors are all customizable, letting parents champion their family’s sense of style. Their high quality standards mean that cribs often stay within the family as it grows, toddler beds become big kid beds, and changing tables transition to dressers. As children grow older, ducduc also has a youth line with larger and more mature options including bunk, canopy, platform and day beds, desks, armoires, vanities and play tables.
The New Traditionalists
The New Traditionalists’ (TNT) furniture is shaped by classic, traditional silhouettes paired with fashion, modern art, architecture and automotive influences. TNT is made-to-order in Connecticut; finishes, dimensions, hardware, even drawer interiors are all customizable, allowing interior designers increased flexibility. At TNT Old World furniture-making techniques are valued: hardwood frames are built using custom joinery methods, upholstery is hand-tied and finishes are hand-rubbed.
Founded by Scott Bennett in 2008, Housefish is a furniture manufacturer and design company that merges technology and craft to produce useful, innovative, sustainable and affordable modern goods. All Housefish products are incredibly easy to assemble: the parts slide together in seconds, and eco-friendly: formaldehyde-free sustainably harvested wood, recyclable metals and VOC free finishes are used. All Housefish products are also produced with 100% USA-sourced materials and parts in the RiNo neighborhood of Denver, Colorado using a blend of advanced digital manufacturing techniques and hands-on craft methods.
Brandon Sines is an LA born, Toronto raised painter and street artist. Sines moved to New York City in 2010 and created his now iconic character, Frank Ape, the same year. Frank Apes can be found painted, wheat pasted and stickered all over NYC. Frank Ape art has been purchased by people all over the world, including Japan, Bangkok and Germany. Notable collectors include Solange, who owns 4 original Frank pieces, and photographer Robert Misrach, who owns several non-Frank pieces. Sines first solo presentation was in 2013 at the Living Gallery in New York. His second show, Dealing With Things Is Tricky, opened at in 2014 at the former-bodega-turned-gallery Specials on C, also in New York.
Our favorite “Art For Everyone” startup was founded by gallerist and writer, Jen Bekman 5 years ago. Making limited edition work from rockstar artists like Will Wegman, Lawrence Weiner and Cecily Brown – not to mention actual rock star David Bowie – available at multiple price points makes collecting and discovering art accessible for the masses without becoming mass market (read: crappy posters). When a collector wants to take the next step, 20×200 also has larger works and can grow with their collectors. Wolf PR must admit, we have three 20×200 pieces!
Fab.com, the NYC start-up darling, is ardently pro-fun. Visitors to Fab’s digital realm can expect to encounter every color, shade, and chroma in the visual spectrum. Fab offers all manner of goods, ranging from daily essentials to the deliberately kitschy; just don’t expect any of it to be boring.